Learn more search tips & tricks at http://www.google.com/insidesearch

Abstract: How well DO people search on Google? Although popular opinion is that “everyone is above average,” that obviously can’t be true. The truth is that self-perceptions of search expertise are often wildly over-estimated and that people, on average, actually use only a fraction of the potential of Google. They both don’t know much of what’s possible, and don’t understand where internet search capabilities are headed. Since the rate of change and improvements isn’t slowly down, in this talk I’ll examine where we are, and where we’re headed, and conclude with some heuristics for teaching research skills in the years ahead.

Bio: Daniel Russell is the Uber Tech Lead for Search Quality and User Happiness in Mountain View. He earned his PhD in computer science, specializing in Artificial Intelligence until he realized that magnifying and understanding human intelligence was his real passion. Twenty years ago he foreswore AI in favor of HI, and enjoys teaching, learning, running and music, preferably all in one day. He has worked at Xerox PARC before it was PARC.com, was in the Advanced Technology Group at Apple where he wrote the first 100 web pages for www.Apple.com using SimpleText. He has also worked at IBM and briefly at a startup that developed tablet computers before the iPad.

Running time: 36 mins

Presented at: Colorado State University Library Conference, Boulder, CO, Jan 12, 2012

More info: http://maps.google.com/starthere and visit http://www.mallofamerica.com/

Find your way around Mall of America using Google Maps on your Android phone. The Google Maps indoor display details the mall’s layout, from one floor to the next. Figure out how to get from Macy’s to the Sea Life Aquarium to anywhere you want to go within one of the largest malls in North America.

Learn more: http://maps.google.com/starthere

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With Google+ Instant Upload, every picture you take on your phone is instantly backed up to a private Google+ album. It’s a simple way to make sure you never lose another memory. Download the Google+ app on your phone or learn more at http://www.google.com/mobile/+/

“Cold, Cold Heart” performed by Tony Bennett. Courtesy of Columbia Records and Sony/ATV.

The speed and simplicity of Chromebooks help Malachi create his own super hero world at his school in McDowell County, North Carolina. Learn more about teachers and students using Google tools in education at http://www.google.com/education

Visit http://www.doodle4google.com for more info. Matteo Lopez won the 2011 Doodle 4 Google contest. Who will be this year’s winner?

Welcome to Doodle 4 Google, a contest where we invite students in the United States to use their artistic talents to think big and redesign Google’s homepage logo for millions to see. This year we ask students to exercise their creative imaginations around the theme, “If I could travel in time, I’d visit…” One lucky student artist will see their artwork appear on the Google homepage and take home some cool prizes–and as a special bonus, the winning artwork will appear on a limited edition of Crayola’s iconic 64 box! Just remember, a parents or guardian signature is required for each entry.