The Rise And Fall of Lexus Sales in America

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#Lexus is the only #JapaneseLuxury brand that is truly considered to be #Tier1luxury compared to European rivals like #BMW, #MercedesBenz, and #Audi. From 2001-2011, Lexus was the best-selling #LuxuryBrand in the US until losing the title to BMW and Mercedes about 10 years ago. Today, #Toyota ‘s luxury division is making some changes to gain more market share but they have been on the steady decline over the last 5 years.